Business plan

Aruna Kappagantula Co-founded Bamboo House India, a social enterprise that promotes the use of bamboo products to provide sustainable livelihoods to rural and tribal people. The market is estimated to grow to Rs 26,000 crore by 2015. Cover Story 30 Small Business Ideas We thought things were slowing down in this country. Then we found these 30 companies set up by young entrepreneurs for under Rs 5 lakh each. We caught up with them to find out how they did it and how you can too Also In This Story    Insider's Angle Now's The Right Time A downturn can be an ideal opportunity to start off on your own. Here's why Alok Mittal The businesses we looked at, what they started with, their perceived strengths, how they spread the word and, most vitally, why they think their idea would work today Part 1 Part 2 *** Talent Equity: A year ago, Indrojit D. Chaudhuri and Manish Raghuvanshi started talent equity solutions in Noida, a forum for employees to voice their opinions about their workplace and salaries. users can log on and read and write anonymously    Mogo's Food: Sid Khullar and friends launched it two months ago, to deliver fusion food at economical prices in noida. their reasoning: good food is recession-proof. their usp: easy to order and healthy food Evam Entertainment: Karthik Kumar teamed with Sunil Vishnu K. to create live entertainment and workshops in Chennai. revenue comes from ticket sales, corporate clientele and brand partnerships. they ride on their creativity and the scope of what they consider an unrecognised field Bamboo house india: Aruna Kappagantula and Prashant Lingam of Hyderabad try to use bamboo to provide livelihood to rural and tribal people. bamboo, they say, is a viable alternative to wood and plastic Thunk in india: Suren Vikash U. is a 'best out of waste' type of ideator. his brainchild provides waste management solutions to companies in Bangalore, creates products from waste raw materials and sells them. a viable opportunity, he says, if the final product is of good quality *** ABCs Matter>> The questions that shape a business plan Sec 1.0 an introduction When was the company formed and by whom? Where is it based? What does the company uniquely offer? Sec 2.0 Market opportunity What is the opportunity, need or problems in the market? Who is experiencing the need? How big is the opportunity? How fast is the opportunity growing? Sec 3.0 Offering What is being offered to address the need? What are the different components of the offer? Sec 4.0 The competition Why and how is the offering unique? How will it successfully compete? Sec 5.0 Market Who are the customers? How will they use it? How is the market segmented? What does this offer mean to them? Sec 6.0 Business model How will the offering be delivered to customers? What does the delivery chain look like? How will the support process work? How will revenue and costs flow across the chain? Sec 7.0 Sales and marketing plan How will customers be acquired? What are the different modules or components to be sold? What are the price points? Sec 8.0 Development plan What are the timelines and technologies? What is the strategy for product development? Sec 9.0 Roadmap Over the next 24 months, what will be the sales and marketing objectives? What will be the company's objectives? What are the product development objectives? What is the exit strategy? Sec 10.0 Current situation What is the present status of the offer? Are any customers testing or using it? How much money has been invested? How many employees are there? Sec 11.0 Financials How much money do you need? When, how and at what levels will you break even? What is the monthly outlook for the next 12-18 months? Tips: Keep the business plan about 20-25 pages in length. Number the pages, check spellings, and make sure the document is logically consistent.